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How Many Poor Children Is Too Many?
DATE: 07/06/2007 / MOOD: angry

After nearly a decade of unprecedented economic growth and well into the latest overhaul of the nation's welfare system, one in six American children - over 12 million youngsters - lived in poverty, according to the latest available figures from the Census Bureau. That's the good news, because in 1993, more than one in five children were poor. The bad news is that the nation today is roughly where it was in 1979. And compared to the rest of the industrialized world, this country remains at the bottom of the heap.

Today, as the good times begin to wane and policy makers begin to evaluate what welfare reform has wrought, the question emerges: Is this the best the United States can do? Must so many children in the nation grow up poor?

Some experts are pessimistic, at least in the short run. "Given the relationship between the labor market and government, which is very hands off; given the relationship between the family and the government, which is very hands off; given our ideas about redistribution and individuality, as long as we hold tenaciously to those ideas, my guess is we're going to have quite high child poverty rates, " said Susan E. Mayer, a professor of public policy at the University of Chicago and deputy director of the Joint Center for Poverty Research.

Others are more hopeful. "It's absolutely not the best we can do," said Lawrence Aber, a professor of public health at Columbia University and director of the National Center for Children in Poverty [and a JCPR affiliate]. "We have benefited from a robust economy. But there are other things that affect child poverty. There are a whole bunch of strategies within our economic means. It's a matter of developing the political will."

The question of political will looms large these days as Congress prepares to reauthorize its 1996 overhaul of the welfare system. Already, legislation has been proposed to explicitly link child poverty to welfare reform. Bills introduced by two Democrats - in the Senate by Charles Schumer of New York, in the House of Representatives by Pete Stark of California - would make the reduction of child poverty a stated goal of federal welfare policy, and they would offer financial rewards to states that reduce their number of poor children. Currently, states can reap bonuses for showing that welfare recipients are working and for reducing out-of-wedlock births.

Scholars of the subject point to several factors to explain the rise and fall of child poverty: the share of children growing up in single parent households, the share of low- paying jobs in the economy and the share of a nation's wealth spent on social programs. Which ones they emphasize generally depends on their political persuasion.

But there is general agreement that conditions for poor children have improved since 1993, when childhood poverty was at its highest in a decade. The booming economy has created jobs, and welfare reform has pushed poor, single mothers to fill them, often for the first time. And while many of the new jobs are at the low end of the pay scale, a tax break for the working poor, known as the Earned Income Tax Credit, has enabled them to keep more of what they make.

But if job growth and welfare reform have slashed public assistance caseloads, they have not relieved child poverty to the same degree. Nationally, welfare rolls dropped by nearly 50 percent between 1993 and 1998, but child poverty rates dropped just 17 percent, according to an analysis by Dr. Aber's group. In New York, welfare caseloads shrank by 30 percent, but child poverty fell a mere 7 percent. In Wisconsin, home of the Tommy G. Thompson, the secretary of health and human services, welfare rolls dropped by 80 percent, compared with a 28 percent fall in child poverty. And bear in mind that the official poverty line is just $17,000 for a family of four.

"The good news is yes, economic expansion can improve the economic well-being of children, but there are limits to that," said [JCPR affiliate] Mark Courtney, a professor of social services at the University of Chicago and [Director] at the Chapin Hall Center for Children, a research group. "It begs the question: What is society willing to do to make up the difference?"

That question will dog Congress as it revisits the welfare program. The drive for welfare reform, after all, has always been about spending priorities, as well as poverty, whether of adults or children.

Liberals like Mr. Courtney favor government spending on things like child care, health care and education, and they plan to press for more money for such programs when Congress debates the reauthorization of the welfare block grants to states. They are also likely to urge the government to expand child support measures: proposals have been floated not just to strengthen child support enforcement but to offer government funds that will match a father's child support payments to single mothers.

Immigration is likely to be another area of partisan warfare, said [JCPR affiliate] Rebecca M. Blank, an economist and dean of public policy at the University of Michigan, since children in immigrant families are far more likely to be poor. And immigrant advocates have already begun a push to restore the cuts that Congress made in food stamps and Medicaid for immigrants who came to this country after 1996.

Conservatives, meanwhile, are expected to press for more money for policies that emphasize work and reduce the number of single parent families, whose children are far more likely to be poor. With this in mind, the 1996 welfare law offered states financial incentives to reduce out-of-wedlock births. So far, the results are uncertain.

"The best thing we can do is promote two- parent families," said Ron Haskins, a former Republican aide who helped draft the 1996 law and who is now with the Brookings Institution, a research group in Washington. "For single mothers, we can do a lot more. We can help them stay in the labor force. We can help them advance in the labor force. There's political support to beef up the work support system."

Economists and public policy scholars applaud the bipartisan support for these so-called work supports - tax credits and child care subsidies for wages at the low end of the economy. But precisely because welfare reform has brought so many poor mothers into the work force, any discussion of child poverty, they insist, must now shift to the less popular matter of wages. "You make work pay, you lift people out of poverty," said William Julius Wilson, the Harvard economist.

"The minimum wage is becoming increasingly important for child poverty," said Professor Blank, "because so many low-wage women work at or near the minimum wage."

By SOMINI SENGUPTA



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"7 Top Internet Marketing Techniques that Always Work"
DATE: 05/19/2007 / MOOD: in love

Although trends in internet marketing come and go, there's always certain internet marketing techniques that will work. What's key is applying these techniques consistently to your business.

You don't have to be a writing genius, or even an expert internet marketer to make these techniques work. Most of the time, if you're willing to read and follow instructions, you can learn how to do these techniques.

You can use these techniques regardless of what you are marketing whether it's your own products or sevices, MLM, or affiliate programs. If you're a writer, even better because the internet is an ideal place for writers.

1. Search engine optimization

The real secret to search engine optimization is finding the right keywords. Although two word keywords are popular, they may or may not help searchers find what they are looking for. Use less competitive three to four word keyword phrases to optimize. Use a search engine optimization suite like Web CEO, which is free, to help you optimize your site. It offers a quick start guide that will help you get started in less than an hour. Since most website owners don't bother optimizing their sites, you'll easily get higher rankings simply by optimizing your site.

2. Article Writing

Writing articles brands you as an expert, helps you build valuable backlinks, and uses pull marketing instead of push marketing. Pull marketing is more effective because you are drawing visitors to you. Visitors are looking for you because you offer something of value up front. Tease the reader with an offer of additional information. Use a list so you can recycle your traffic. Since the internet is largely a content driven medium, you can easily find success by writing articles. However, if the thought of writing articles makes you crazy, try writing lists, or a How To. A How To is easy because you show others how to do something. Just write down the steps.

3. Press Release Writing

Write an effective press release, and you can get traffic fast. Press releases are far more effective than ads because they are seen as news. Although print readers expect advertising mixed in with content, online readers tend to avoid it if possible. Just make sure that what you're writing about is newsworthy. Include the how, what, when, where, and why, just like a news story. Stress information about your topic instead of your product. Don't forget to include your product though. Press releases need to be focused.

4.Forum Posting

 If the thought of writing articles or press releases still makes you nervous, then try posting on forums first. You can ask, as well as answer questions and build trust and credibility with other forum members. Just remember not to advertise your products or services. Reserve that for your signature file and make sure you follow forum guidelines. This can be a time consuming process, so I don't recommend making this your primary method of promoting your business.

5.Joint Ventures

Joint ventures work best if you own your own product. You will want to create an irresistable offer for your joint venture partners, and you want to make it easy for your joint venture partners to become involved. When choosing joint venture partners, you'll want to do some research. Contact each website owner personally with your offer. Stress the benefits of doing business with you. Make your offer. Show the site owner the benefits of doing a joint venture with you and don't forget to give your partner a copy of your product, as well as special commission rate. Although setting up your first joint venture can be time consuming, once you have a network of partners in place, it can become very lucrative without a lot of work. Also, joint ventures are the fastest way to earn money from your new venture.

6.Affiliate Programs

To some extent, starting your own affiliate program goes hand in hand with joint ventures. If you plan to create joint ventures, you will save yourself a lot of time and expense by setting up your affiliate program first. You can easily do this by using and affiliate program script, readily available for free in script directories. The secret to a successful affiliate program is to create plenty of resources for your affiliates, as well as offer them generous commissions and support.

7.Free Reports

 A free report is longer than an article but shorter than a book or ebook. You can write a short, usually five to 10 page report in a couple of hours.

The secret to a good short report is the same as for articles. Give your readers a taste, and then refer them to the product or service you are marketing.

Although you can find plenty of free ebook compiliers on the internet, it's better if you offer your report in PDF so that anyone can download it and read it. Tools like Open Office will allow you to convert your report to PDF, and you can even make the links clickable.

Once you've written your report, you can use one of the methods above to advertise it, or you can submit it to ebook directories. If all of these internet marketing techniques seem too complicated, then your best bet is to try linking. Linking works best if you own your own website because many website owners will want a reciprocal link. You can also post comments to blogs, as well as submit to directories. Just remember to avoid me too comments. Make your comments intriguing so that others will want to visit your site.

 There are plenty of other ways to market your business effectively. However, it can easily become expensive. These techniques allow you to slash your marketing budget to zero, and they're very effective.

Thank you for reading my Blog!

Lisa Simpkins 



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Networking with a IQ
DATE: 04/30/2007 / MOOD: rich

Business-Programs.com provides educational resources about online business programs. It is also an excellent online guide for marketing students who want to stay updated on the latest marketing strategies and technological trends for competing in today's business world."The popularity of social networking Web sites -- think: Myspace, Facebook, and Linkedin -- offers a wide open frontier for companies to launch new Internet marketing and sales strategies," Huff explains in the article.

According to a Business Wire report, the number of user visits to social networking Web sites has increased 109 percent since 2004 -- when popular sites Myspace and Facebook were first launched. Site usage has also grown four times faster than actual member growth for such sites since 2004.

Some of the benefits of Web marketing -- an industry expected to bring in an estimated $1.9 billion dollars by 2010 -- include:

    

  • More specialized interaction with users.    
  • Potential to form communities around products, ideas or services.    
  • Faster and more direct communication with users.
Business-Programs.com also provides other useful news and information for business and marketing students on their resources page. Among the various subjects are, "TV Trends: Tune in for your Career Inspiration," which is about gaining career ideas from reality TV shows and "YouTube Changes Real Estate Marketing" (http://www.business-programs.com/resources.html).

 

Business-Programs.com offers educational resources to succeed in the competitive world of business, whether visitors want to earn an MBA or even a business technology degree. Visitors can browse a directory of business schools or visit an extensive library of articles focused on business programs.

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